We always put the user and their activity in center, asking - 'How did they feel?'- 'It really was an Upgrade Feeling'. Different activities have various types of complex motion and pressure pattern. Different footwear have all kind of sizes and fits. People have different needs and demands. Therefore, we have developed and designed 'Activity Based Insoles' with all these factors in mind during the processes with new innovative materials. This has resulted in two product ranges UPGRADE INSOLES & STANDARD INSOLES, since one should never have to compromise between a more comfortable experience or what the user call 'An Upgrade Feeling'.